Membership based businesses like spas, tanning, waxing, and gyms rely on a steady stream of new members while doing everything possible to minimize attrition. Measuring the sales and customer service processes to ensure that both current and prospective members are seeing the very best of your business is crucial to ongoing success.
Our membership-based mystery shopping programs included recorded phone call inquiries, walk-in scenarios and that ability to have a customer proceed through a “First Time Customer” and/or tour and sales presentation. The insight you gain from your mystery shopping program will serve as a valuable tool to recognize potential process holes that can cost you members and sales.